What do you exactly mean by the term marketing? (VP-Business development – Allcargo Logistics)
Transcript: Marketing as a term has got various meaning and various dimensions when we look at the various aspects of the entire corporate world. One of my mentor first said that marketing is very layman term, it is when you sell above the marketing price, sales is where you sell at the marketing price and that could be the terminology of marketing. We all have gone through our business schools and some of you might be doing your courses at […]